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Nudie Jeans

Nudie Jeans: First Pair of Raw Denim

As a man who lifts heavy weights and squats twice a week; my thighs measure at 28 inches with a pronounced seating area and a small waist. You can imagine how difficult it would be to find a good pair of denim.

Nudie Jeans is a Swedish clothing brand located in Sweden, founded in 1999 by Maria Erixsson. They recently opened up a Nudie Jeans UK store while I was contracting in London, Soho a few weeks ago. Looking at their website they offer have a number of fits and styles; I decided to visit and see if I could find at least ‘one’ decent pair of jeans.
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